Product Liability

All page new form

Talk to an Expert


Product Liability Insurance: Protecting Your Business from Hidden Risks

Protect your product business from lawsuits and see how product liability insurance saves you millions.

Table of Contents
    Add a header to begin generating the table of contents

    What is Product Liability Insurance?

    It’s the insurance that covers you if a product you make, sell, or even just distribute ends up causing harm to someone or their property.
    Majorly, it’s meant for manufacturers, wholesalers, retailers, importers, or anyone related to the supply chain if their product causes an injury or property damage.

    How Much Does Product Liability Insurance Cost for Small Businesses?

    It depends on various factors. Such as:

    • The products you sell. Electronic products' insurance would have a higher premium than kitchen towels.
    • How many items do you sell around the world? The more you sell, the higher the chances that something may go wrong.
    • What’s your spot in the supply chain? For instance, manufacturers would pay more than retailers.
    • What’s the safety record of your products?
    • How much coverage are you looking for?

    When Do You Need a Standalone Product Liability Policy?

    General liability insurance gives basic protection, but sometimes you need more. Standalone product liability insurance is worth considering if:

    • You handle high-risk products: If you sell food, children’s toys, medical supplies, or power tools, insurers may require a separate policy for your unique risks.
    • You import goods: Importers can be treated as manufacturers sometimes.

    What Product Risks Are Excluded from Standard Policies?

    Standard product liability insurance often excludes:

    • Product recalls. It means the cost of pulling it back from the shelves.
    • Employee injuries, for instance, if your own staff get hurt, it might not be covered.
    • Lost profits only. If your product fails but no one gets hurt or suffers property loss, you might not be covered.
    • Intentional rule-breaking. If you ignore safety laws or requirements, your insurance provider won’t step in to help.
    • Recall costs. You cannot notify your customers and ship your products back. If you do, that’s something usually not included in the insurance plan, unless you buy extra coverage. 

    How Does Product Recall Coverage Work and Why Does It Cost Extra?

    Product recalls can be incredibly stressful and expensive. Imagine the cost of alerting customers, pulling every item from stores, storing them safely, and cleaning up your brand’s reputation. 

    That’s why most standard policies don’t cover these costs. You need product recall coverage for it. It covers things like:

    • Notifying customers (for instance, through ads, emails, mailings)
    • Collecting and disposing of the products
    • Warehousing recalled items
    • Hiring crisis managers or PR specialists to help with damage control

    What Limits and Deductibles Should You Pick?

    You want enough coverage to protect your business, but you also have to think about your bottom line. For instance, 

    • Policy limits: Most small businesses start with $1 million per claim and $2 million total for the year. But if you have big sales numbers or more risk, you may want higher limits. Remember, just one serious injury or wrongful death case could cost more than you expect.
    • Deductibles: A higher deductible means you pay less in premiums, but you’ll need to cover more yourself if you face a claim. Make sure your business can handle the out-of-pocket cost if it comes up.

    Protect Your Future with Edify

    Product liability insurance can seem complicated, and honestly, it is! But you don’t have to navigate it alone. At Edify, we’re here to break it all down in plain language, help you spot your unique risks, and find the coverage that makes sense for your business and your budget.

    Don’t let a simple mistake jeopardize all the hard work you’ve put into your business. 

    Reach out to us today to protect your livelihood, your reputation, and your peace of mind.

    Follow us on :

    © Edify Insurance Brokers Pvt. Ltd.
    License Code : 607
    Validity of IRDAI certificate : 10 July, 2026

    How To Reach Us